Author name: Ted Jordan

Hi there! I'm passionate about helping businesses and individuals navigate the exciting world of programmatic advertising. With years of experience working alongside agencies and trading hundreds of successful campaigns across Europe, I've seen firsthand how powerful and transformative programmatic strategies can be. I specialize in everything from video, display, and native ads to the cutting-edge realms of audio, DOOH, and Connected TV (CTV). My mission is to make programmatic advertising accessible, effective, and, most importantly, impactful for everyone I work with. Whether you're a job seeker looking to boost your skills, a student eager to learn the ropes, an entrepreneur wanting to make your mark, or an agency aiming to up your game, I'm here to help. Through expert consulting, media trading, and hands-on training, I strive to empower my clients and partners with the tools and knowledge they need to succeed.